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Is your sales team in a position to succeed? See below to better understand how
Holden methodologies may apply to the internal circumstances and external challenges
you now face. |
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Customer Example 1
Customer Example 2
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Large IT Company, U.S. |
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Critical Business Issues |
- Decreasing to stagnant revenue growth
- Decreasing margins
- Decreasing customer satisfaction
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- Total Scope implemented for the assessment and training of over 15,000 sellers and 2,000 managers over a five-year period
- To date, have trained 1,200 sales managers and 6,000 sellers across the breadth and
depth of customer segments
- Customer created a white-labeled program office with a staff of 25 to manage metrics
and ensure reinforcement
- Program evaluations of Holden have averaged 5.7 on a 6.0 scale
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- $2 billion incremental revenue attributed to use of the Holden approach and methodology
- 23% revenue growth for accounts utilizing the methodology vs. accounts not using it
- 17% increase in overall customer satisfaction
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“Our sales managers and account executives who attended the Holden training
several months ago are just as positive and enthusiastic about the process as the
participants going through it today. Thank you to Holden for making the sessions
truly interactive learning experiences.” |
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--- Regional Sales Manager |
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“As a result of the coaching I received from Holden on the use of the Power
Base methodology, we have officially won the business for a strategic five-year
deal. Additionally, we have opened up some other opportunities in the account
in which we were not previously involved. Thanks again to Holden for their constructive coaching
on this deal, as it has helped me unlock the value in this account. Thank you.” |
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--- Sales Manager |
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“I closed a three-year contract with my largest customer because I followed
Holden’s Winning Sales Plan and excellent coaching. Holden is the most accomplished
training firm I have ever encountered. The experience was also fun and enjoyable.
Thanks to Holden for being part of my success.” |
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--- Account Executive |
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Large Professional Services Company, Europe |
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Critical Business Issues |
- Low win rate on large strategic deals
- High cost of sales
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- Total Scope implemented for the assessment and training of over 10,000 sellers
- To date, have trained 5,000 sellers
- Program tailored by customer segment and geography
- Training reinforced with combination of deal “reviews“ and keynote lectures
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- Increased win rate on large deals by 10%
- Decreased cost of sale by 2% through stronger qualification
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“On behalf of the V.P. and the team directors, I would like to sincerely thank Holden
for the ongoing training initiative. The training is well run, insightful, and reflects
a lot of preparation and thought aligning the sales methodology to our 'must win' pursuits. I
look forward to continuing to build the momentum around our culture of sales excellence
and, in particular, to go 'fox hunting' in our key accounts.“ |
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--- V.P. Head of Strategic Sales |
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“A great job and big impact—well done.“ |
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--- S.V.P. Client Solutions |
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